Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gid
ID used to identify users for 24 hours after last activity
24 hours
_ga_
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga
ID used to identify users
2 years
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utma
ID used to identify users and sessions
2 years after last activity
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
There are several folks who do this same sort of thing with my blog. If something new does not appear and I go radio silent on social media, folks get worried quick.
Frankly, Kevin, I think it’s nice that people worry.
Me too.
You’re entitled to a day off. Take it easy.
So much to do to get ready, Jeff!
Lesa, I remember my relocation efforts three years ago, and I empathize with you. So much to do! So many details to think of! And you are combining it with your retirement from your library career. Please take care and pace yourself. We’ll all be here when you come out the other side. We love you.
That’s what I worry about, Margie. I don’t want to lose people, so I try to keep all of you in the loop.
Lesa, you won’t lose us! We all really appreciate all you do and the community you’ve created. Plus, how will we ever know the weather around the country on Thursdays.
Take care of yourself during this hectic time and remember that it won’t last forever.
That just made me laugh, Susan. “How will we ever know the weather around the country on Thursdays.” Oh, that’s good.
Thank you! No, it won’t last forever. In fact, I’ll probably blink, and I’ll be in Ohio.
Take care and take care of yourself, you have a lot going on and need a slow down!
I am enjoying a book from LibraryThing, Against the Wind by Amanda Cabot. Historical fiction set in Sweet Water Texas, in the Hill Country starting in 1883. A potential romance and a woman doctor having a difficult time starting her practice.
And received in the mail from GoodReads, Mts, Porter Calling by A. J. Pierce. Great cover, WW II romance in London. Have not started it yet.
Thank you, Carol. Pierce’s Dear Mrs. Bird was popular here. I hope you enjoy Mrs. Porter Calling.
Carol, I have read Mrs Porter calling and think it’s the best yet in the series.